WatchHow we did it
This isn't a vibe. It's a count.
Thirty remodelers, builders, flooring, and outdoor-living contractors across Prescott and Phoenix. Six channels each — Instagram, Facebook, Google Business Profile, ads, website, and whether any real person appears on camera. Every one scored on the same rubric, in December 2025.
We're telling you the sample size and the date because that's what makes it checkable.
30
contractors scored
6
channels each
DEC
2025
2025
one fixed rubric
The headline finding
Almost nobody in your market is actually visible.
Great work is everywhere. Great work that a homeowner can find, recognize, and trust before they call is almost nowhere. That gap is the entire opportunity — and it's wide open.
Channel by channel
out of 30 contractors
{{ t.bold }} {{ t.rest }}
{{ t.n }}/30
What it means for you
The bar is on the floor.
In most markets you'd have to out-work a dozen well-branded competitors to get noticed. Here, you have to out-work almost no one — because almost no one is doing the basics.
That won't last forever. The contractors who become visible in the next year become the default for years. Right now the seat's empty.
The rules we hold ourselves to
—Every business in this study stays anonymous.
—We report the aggregates exactly as we found them.
—We never dress a market finding up as a "client win."
—We only publish results we can stand behind. When we put a client's numbers on this site, they'll be that client's real numbers.
